Broadcast journalist advices students to ‘show what they have to offer’

Mayra Escobedo / Roundup

A broadcast media professional spoke to students in Pierce College’s Digital Photo Lab Wednesday.

Tracey Chang gave advice to students about branding themselves and about dealing with issues when working in a group.
 
Chang’s industry experience includes working as a producer for Current TV for four years and is currently working for Yahoo.
 
Chang told students that the most important thing was to brand themselves and to show what they have to offer.
 
She said that the best way to brand yourself was to create a space on the internet such as a website with links to your work or to create your own business cards.
 
She said it was about making yourself seem important and to have something to give people when you meet them.
 
Chang also gave advice to students about dealing with issues when working in groups.
 
She told students that it didn’t matter if they didn’t like the person that they were working with because “at the end of the day people don’t care if you got along they care about the final product.”
 
She also said that they had to learn to sweet talk in order to get their way when dealing with stubborn people.
 
She told students not to assume people that they are working with know everything and that they should be “extremely explicit” about what they want or need “to the point of feeling silly about it.”
 
Another thing that Chang told students was that they have to be aggressive when interviewing people and to “become a professional stalker to find people to interview.”
 
Chang also answered student’s questions.
 
Chang who has a master’s in broadcast journalism from USC told students that a degree is not as important and that it’s what they can do that matters.
 
When a student asked if it mattered what school they got a degree from Chang said that “its what you get out of the school that matters not what going to the school will get for you afterwards.”

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